When it comes to managing software development projects, many are familiar with the sequential Waterfall and iterative Agile methodologies. Development teams are often asked to …
Rod Smith | @rsmithaa | Chief Technology Officer
Feb 21, 2012
Waterfall or Agile? How to Find the Right Development Methodology
David Rossiter | @DAVID_ROSSITER | Creative Director
Feb 14, 2012
Branded Content, Hollywood-Style
Hollywood has left an indelible mark on our society – and on content marketers, too. After all, it’s where some of the most distinctive and …
Tessa Wegert | @tessawegert | Communications Director
Feb 9, 2012
WhatWasThere Wins Another Website Award
Enlighten is pleased to announce another award win, this time from the other side of the pond. The UK-based Dope Awards has been celebrating great …
Scot Powers | @scotpowers | Senior Web Analyst/SEO
Feb 7, 2012
Search Engine Optimization: Look Beyond Keywords to Improve Your Search Visibility
Anyone in digital marketing has heard about SEO, or Search Engine Optimization. If you’re new to SEO, chances are you’ve been told the goal of …
David Rossiter | @David_Rossiter | Creative Director
Jan 31, 2012
Digital Acupuncture, Mapping Touch Points to Drive Healthy Behavior Change
You can’t change who you are but you can change your behavior. And sometimes, through consistency of habit, changes in how you act can truly …
At The Moment