Rod Smith | @rsmithaa |  Chief Technology Officer

Feb 21, 2012

Waterfall or Agile? How to Find the Right Development Methodology

When it comes to managing software development projects, many are familiar with the sequential Waterfall and iterative Agile methodologies. Development teams are often asked to …

David Rossiter | @DAVID_ROSSITER |  Creative Director

Feb 14, 2012

Branded Content, Hollywood-Style

Hollywood has left an indelible mark on our society – and on content marketers, too. After all, it’s where some of the most distinctive and …

Tessa Wegert | @tessawegert |  Communications Director

Feb 9, 2012

WhatWasThere Wins Another Website Award

Enlighten is pleased to announce another award win, this time from the other side of the pond. The UK-based Dope Awards has been celebrating great …

Scot Powers | @scotpowers |  Senior Web Analyst/SEO

Feb 7, 2012

Search Engine Optimization: Look Beyond Keywords to Improve Your Search Visibility

Anyone in digital marketing has heard about SEO, or Search Engine Optimization. If you’re new to SEO, chances are you’ve been told the goal of …

David Rossiter | @David_Rossiter |  Creative Director

Jan 31, 2012

Digital Acupuncture, Mapping Touch Points to Drive Healthy Behavior Change

You can’t change who you are but you can change your behavior. And sometimes, through consistency of habit, changes in how you act can truly …